AI Agents

AI Agents for Social Media
You Keep the Final Say

The follow-through your team loses hours to: chasing approvals, planning calendars, triaging DMs, recovering failed posts, flagging at-risk clients. Every agent proposes; you confirm before anything runs.

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Agent activity
CampaignSwift workspace
Live
Approval Shepherd
Nudged Acme on a stalled review
Awaiting you
Content Planner
Drafted 5 posts for Northwind
Draft
Publish Recovery
Retried a rate-limited IG post
Fixed
Reporting & Retention
Flagged Beta LLC: churn risk 82
Review
2 proposals awaiting your confirmation
Propose → confirm
Every action is gated by you before it runs.
Credits
Budgets and caps you set, so spend never runs away.
Audited
A full ledger of every proposed and confirmed action.
How it fits together

The Copilot is the front door.
The agents are the crew.

When you want to ask, instruct, or explore, you talk to the AI Copilot, a conversational assistant on every screen that reads your live account data and executes what you ask, after you confirm. "What's pending approval for Acme?" "Draft next week's posts." "Which clients are at risk?"

The agents on this page are the other half: an autonomous crew working in the background, handling the follow-through nobody should have to ask for. Same rules for both: propose first, run only after your confirmation, log everything.

AI Copilot
You ask → it executes after you confirm
same rules flow down
You keep the final say
Every agent proposes; you confirm before anything runs
Meet the crew

A specialist for every recurring job.

The Copilot does what you ask. The agents do what you'd rather not: the repetitive, easy-to-drop work that keeps an agency running day to day. Each owns a single job, works on your rules, and escalates the moment a real decision is needed.

AGENT 01

Approval Shepherd

Approvals that chase themselves.
Runs
On your approval workflow
Autonomy
Minor edits only
Escalates
To the account manager
Metered by
Credits
AutonomyMinimal
Caption tweaks and hashtag swaps only, never creative direction.
What it does

Once a post goes to a client for review, Approval Shepherd takes over the follow-through. It routes the post to the right approver, sends polite follow-ups when a review stalls, and reads the feedback that comes back. Minor requested fixes (a caption tweak, a hashtag swap) it applies itself; anything bigger goes to the account manager. Every follow-up, edit, and decision is written to a complete ledger, so when a client asks who changed what, the answer is one click away.

Settings & guardrails

Its autonomy is limited to minor edits only. It can adjust a caption or swap a hashtag when a client asks for exactly that, but it cannot change creative direction, imagery, or strategy on its own. Follow-up pacing runs on your approval workflow settings, and its work counts against the monthly Credits budget you set.

When it escalates to you

The moment client feedback asks for a real decision (a new angle, a different visual, a strategy question), it stops and hands the thread to the account manager with full context, instead of guessing.

AGENT 02

Content Suggestion + Monthly Planner

Never start from a blank calendar.
Runs
On demand or weekly
Autonomy
Drafts only
Escalates
Every idea waits for you
Metered by
Credits
AutonomyProposes only
Every idea is a proposal: nothing reaches the calendar unreviewed.
What it does

This agent generates on-brand content ideas grounded in each client's brand voice, best-performing posts, and the goals you agreed at onboarding. Each idea arrives with ready-to-use copy, a suggested platform and date, and a one-line reason it was chosen. Run it on demand or on a weekly cadence, and when you need volume, the Monthly Planner drafts an entire month of content in one pass: review the grid, tweak dates and platforms, and commit it to the calendar in a single click.

Settings & guardrails

Everything it produces is a draft. Nothing lands on the calendar, let alone publishes, until you review and commit it. You choose the cadence, on demand or weekly per client, and generation runs inside your Credits budget.

When it escalates to you

By design, every idea is an escalation to you: each one carries its rationale and waits for your yes, your edit, or your delete. The agent never decides what a client's feed should say. It gives you a reviewed starting point instead of a blank calendar.

AGENT 03

Reporting & Retention

Know which clients are slipping, before they leave.
Runs
Weekly, automatic
Autonomy
Analyzes only
Escalates
Flags at-risk clients
Metered by
Credits
AutonomyProposes only
Reads data and reports: it never touches client accounts.
What it does

Every week, this agent scores each client's churn risk and writes a plain-English outcome narrative that ties your work to results clients actually pay for (revenue and conversions from Google Analytics and your ad accounts, organic growth from Search Console) instead of follower counts. At-risk clients surface early, while there is still time to act on the relationship.

Settings & guardrails

It analyzes and reports; it never messages clients or touches their accounts. The weekly run is automatic, scoped strictly to each client's own data, and metered through Credits like every other agent.

When it escalates to you

When a client's risk score climbs, it flags that client to you, on the dashboard and in the Owner Digest, so the renewal conversation starts weeks before the renewal date.

AGENT 04

Owner Digest

Your whole agency in one daily brief.
Runs
Quiet by default
Autonomy
Summarizes & links
Escalates
It is the escalation channel
Metered by
Credits
AutonomyProposes only
It surfaces and links: it never acts on accounts itself.
What it does

Instead of checking dashboards every morning, the owner gets one consolidated brief: approvals that need attention, clients drifting toward risk, AI spend against budget, and what the agents did in the last day. You steer it in plain language (“only escalations”, “skip AI spend”, “only clients at risk 80+”) and it adapts to what you actually want to see.

Settings & guardrails

Quiet by default: it sends only when something genuinely needs you, not on a schedule that trains you to ignore it. It summarizes and links; it never takes action on client accounts itself.

When it escalates to you

The digest is the escalation channel. When another agent needs a human decision (a stalled approval, a rising churn score, a publish failure it could not fix), it lands here, with the context you need to act.

AGENT 05

Onboarding

Start every client with a goal.
Runs
When you add a client
Autonomy
Proposes, never assumes
Escalates
Output is a proposal
Metered by
Credits
AutonomyProposes only
The whole output is a proposal awaiting your sign-off.
What it does

When you add a new client, the Onboarding agent proposes a goals and KPI contract plus a setup checklist (brand voice, account connections, a first content plan) so the relationship starts anchored to a shared definition of success rather than an empty workspace. Agreed KPIs from day one are the strongest retention lever an agency has.

Settings & guardrails

Goals are proposed, never assumed. Nothing in the contract or checklist takes effect until you review it, adjust it, and agree it with the client.

When it escalates to you

Its entire output is a proposal for your sign-off. If the inputs are thin (a sparse website, little history to ground brand voice on), it presents what it has and leaves the judgment calls explicitly to you.

AGENT 06

Inbox Triage

Every DM and comment, sorted and answered.
Runs
Continuous
Autonomy
Drafts only (auto-send opt-in)
Escalates
Complaints & leads
Metered by
Credits
AutonomyMinimal
No reply leaves the building until a human approves it.
What it does

Every incoming DM and comment across your connected accounts is classified (lead, question, complaint, pricing, spam), given an on-brand draft reply, and routed to the right place: leads to the account manager, complaints flagged for a human, spam silenced. Your team opens an inbox that is already sorted, with replies ready to review and send.

Settings & guardrails

Drafts only by default: no reply leaves the building until a human approves it. Auto-send exists, but it is an explicit opt-in you enable per client, restricted to safe, high-confidence reply types, and you can switch it off at any time. Usage runs inside your Credits budget.

When it escalates to you

Complaints and anything sensitive are escalated to a human rather than answered automatically, and low-confidence drafts stay drafts. Leads route straight to the account manager so a warm prospect never sits in a queue.

AGENT 07

Publish Recovery

Publishing that fixes itself.
Runs
On publish failure
Autonomy
Safe retries only
Escalates
Persistent failures
Metered by
Credits
AutonomyMinimal
It retries transient failures: it never alters your content.
What it does

When a post fails to publish, this agent diagnoses why: an expired token, a rate limit, a transient platform glitch, a media or format issue, a policy block. Failures that are safe to retry, it retries automatically. The rest it escalates with the exact cause and the specific fix, so nobody discovers a missed post days after a client did.

Settings & guardrails

It only retries failures that are genuinely transient. It never alters your content, never rewrites a caption to force a post through, and never switches platforms on its own. Anything beyond a clean retry becomes a human decision.

When it escalates to you

Persistent failures (a connection that needs re-authorizing, a policy block, a format problem) come to your team with the cause named and the remedy spelled out, not a generic publish error.

Guardrails

What the agents won't do

Trust is easier to keep when the limits are explicit. Out of the box, here's where every agent stops.

Publish, send, or edit without your confirmation

Auto-send for inbox replies and auto-approve for stalled reviews exist in the approval workflow, but both are explicit opt-in settings, off until you turn them on per client.

Make strategy or creative-direction calls

A new angle, a tone change, a budget question: anything with judgment in it escalates to you with full context.

Cross between clients or agencies

Every agent is tenant-isolated. Client A's voice, goals, and history never bleed into Client B's drafts, and another agency's data is architecturally out of reach.

Spend past the AI budget cap you set

Credits budgets come with a warning threshold and an optional hard cutoff, so AI spend can never run away.

Act off the record

Every action (proposed, confirmed, declined, or escalated) lands in the audit ledger, with who ran it and what the result was.

You keep the final say.

Every limit above is on by default, and the few exceptions are opt-in, per client, reversible anytime.

Accountability

AI you can hold accountable

Most AI tools meter usage in opaque tokens and surprise you at invoice time. CampaignSwift shows agent usage as simple Credits, with per-agent and per-client breakdowns, so you always know which agent is doing what for whom, and what it costs.

Set a monthly budget with a warning threshold and an optional hard cutoff, and AI spend can never run away. When anyone asks "why did this happen?", the audit ledger answers: what was proposed, who confirmed it, and what the result was.

Included on every plan · $29–$397/mo flat · Agency $197/mo
Credits this month1,860 / 3,000
Content PlannerInbox TriageReportingApproval ShepherdOther
Warning at 80% · hard cutoff at 100% (optional)
Audit ledger
Approval Shepherd applied a hashtag fix
Acme · confirmed by you · 2m ago
Confirmed
Content Planner proposed 5 posts
Northwind · awaiting review · 14m ago
Proposed
Inbox Triage escalated a complaint
Beta LLC · routed to human · 1h ago
Escalated

Watch the agents run

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FAQ

AI Agents, answered

Common questions about how the agents work, and where they stop.

What are AI agents for social media management?
They're autonomous assistants that each own one recurring agency workflow: chasing client approvals, planning content calendars, triaging DMs and comments, recovering failed posts, scoring churn risk, and briefing the owner. Unlike a chatbot, they run in the background on schedules and triggers, and in CampaignSwift, every one of them proposes its work and waits for your confirmation before anything goes live.
No. By default, nothing publishes, sends, or edits without your confirmation. Two opt-in exceptions exist (auto-send for safe inbox replies and auto-approve for stalled reviews), but both are off until you explicitly enable them per client, and you can switch them off at any time.
The Copilot is the front door: a conversational assistant you talk to when you want to ask, instruct, or explore. The agents are the crew working in the background, handling the follow-through nobody asked for because nobody should have to ask. Same rules for both: propose first, run only after your confirmation, log everything.
Agent usage is metered in simple Credits, not opaque tokens, with per-agent and per-client breakdowns so you always know what each agent costs. The agents are included on every plan ($29–$397/mo flat), and you set a monthly budget with a warning threshold and an optional hard cutoff so spend never runs away.
Yes. Each agent runs per client, scoped strictly to that client's own data and rules. Agents are tenant-isolated: one client's voice, goals, and history never bleed into another's, and another agency's data is architecturally out of reach.
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