Social Media Analytics Report Template Free Download
Create professional social media reports that impress clients and stakeholders. Our free social media analytics report template includes all the essential metrics, visualizations, and insight sections you need.
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What's Included in This Template
Everything you need for professional social media reporting
Executive Summary
High-level overview section for busy stakeholders. Key wins, challenges, and recommendations at a glance.
Platform Metrics Dashboards
Pre-built sections for Instagram, Facebook, X, LinkedIn, and TikTok. Consistent format across all platforms.
Engagement Analysis
Track likes, comments, shares, and saves. Compare engagement rates across content types.
Audience Demographics
Visualize your follower demographics including age, location, and interests.
Top Performing Content
Highlight your best posts with screenshots, metrics, and analysis of why they worked.
Growth Tracking
Month-over-month follower growth, reach trends, and impressions visualization.
Competitive Benchmarks
Compare your performance against industry averages and competitors.
Recommendations Section
Structured format for providing actionable next steps and strategy recommendations.
Why Use This Template?
Benefits of structured social media reporting
Save Hours Every Month
Stop building reports from scratch. Our template gives you a professional structure so you just fill in the data.
Impress Clients & Stakeholders
Professional presentation makes your insights more credible and your agency more valuable.
Ensure Consistency
Same format every month means clients know what to expect and can track progress over time.
Focus on Insights, Not Formatting
Spend your time analyzing and recommending, not adjusting margins and fonts.
How To Use This Template
Get started in minutes
Sign Up for Free Access
Create your free CampaignSwift account to access the template and auto-populate data.
Connect Your Accounts
Link your social media accounts to automatically pull metrics into the template.
Customize Sections
Add your branding, adjust sections based on client needs, and add custom insights.
Export & Deliver
Download as PDF, share via link, or schedule automatic delivery to clients.
Template FAQ
Common questions about our report template
Yes! The template is completely free with a CampaignSwift account. Sign up, access the template, and start creating professional reports immediately.
The template is available in multiple formats: interactive web-based, PDF export, Google Slides, and PowerPoint. Choose what works best for your workflow.
Absolutely. Add your logo, brand colors, and custom footer. Make it look like your agency's proprietary template.
Yes! When you connect your social accounts to CampaignSwift, the template automatically pulls in your metrics. No manual data entry required.
The template includes sections for Instagram, Facebook, X (Twitter), LinkedIn, TikTok, YouTube, and Pinterest. Use only the platforms relevant to your reporting.
Yes! Add, remove, or reorder sections as needed. Save your customized version as a template for future reports.
Most businesses create monthly reports for regular tracking. Weekly reports work well during active campaigns or launches. Quarterly reports are ideal for executive reviews and strategic planning sessions.
Focus on 3-5 key highlights, include both wins and challenges, and always end with clear recommendations. Keep it to one page maximum - executives want the bottom line first, then they can dive into details if needed.
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