Social Media Analytics Spreadsheet Free Templates
Choose the perfect spreadsheet format for your workflow. Our social media analytics spreadsheet templates are available for Excel, Google Sheets, and more - all with the same powerful tracking capabilities.
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Spreadsheet Options Available
Choose the format that works for you
Microsoft Excel Template
Full-featured .xlsx file with formulas, charts, and multi-tab organization. Works offline on any computer.
Google Sheets Template
Cloud-based version with real-time collaboration. Access from any device, share with anyone.
CSV Data Export
Plain data format for importing into any spreadsheet application or analytics tool.
Pre-Built Formulas
All templates include automatic calculations for engagement rates, growth percentages, and averages.
Visual Charts
Dynamic charts that update as you enter data. Visualize trends without manual chart creation.
Multi-Platform Tracking
Separate sections for each social platform with consistent metrics and formatting.
Why Use Spreadsheets for Analytics?
Benefits of spreadsheet-based tracking
Flexibility
Add custom columns, create new calculations, and adapt the template to your exact needs.
Data Ownership
Your data stays on your computer or cloud storage. No third-party tool required.
Cost Effective
Free templates with software you likely already have. No subscription required.
Easy Integration
Export data from platforms and import easily. Compatible with other business tools.
Getting Started
Pick your format and start tracking
Choose Your Format
Select Excel for offline work or Google Sheets for cloud collaboration.
Download or Copy
Get the template file or copy it to your Google Drive instantly.
Enter Your Data
Input metrics from your social platforms. Formulas calculate insights automatically.
Analyze & Share
Review charts and insights, then share with your team or clients.
Spreadsheet FAQ
Common questions about our spreadsheet templates
Choose Excel if you prefer offline work and desktop software. Choose Google Sheets if you need cloud access and real-time collaboration with teammates.
Yes! Both Excel and Google Sheets templates include the same metrics, formulas, and charts. Just different platforms.
Absolutely. Export your data from one format and import into another. Both formats support CSV import/export.
No! Just enter numbers and the formulas handle everything. If you can type in cells, you can use these templates.
Most platforms let you export data as CSV. You can also manually copy metrics from the native analytics sections.
For automated data pulling, check out our full CampaignSwift platform. Spreadsheet templates are designed for manual entry.
Google Sheets is typically better for teams due to real-time collaboration - multiple people can edit simultaneously without version conflicts. Excel works well for individuals or teams that prefer offline access and don't need live collaboration.
Yes! Both Excel and Google Sheets support linking between files. You can create a master dashboard that pulls data from separate platform-specific spreadsheets, keeping your data organized while maintaining a unified view.
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